I am not surprise that Black Dynamite was scooped up by Sony Pictures after a heated overnight negotiation at Sundance.

Again no surprises here, the studio is said to see the movie as a potential franchise along the lines of Austin Powers or Friday, with a big marketing spend planned when the movie releases in the second half of the year, according to Hollywood Reporter.

A dream come true for director Scott Sanders and producer John Steingart had agents talking in multiple rooms to Sony execs in the agency’s condo after the film’s raucous 11:30 p.m. premiere Sunday. The deal closed at 6 a.m., making it the first overnight sale of this year’s fest.

The blaxploitation movie was bought for an estimated $2 million.

The 1970s-set picture centers on a campy story of drugs, violence and a powerful, mysterious figure who goes by the name Black Dynamite. I have seen trailers of the picture – it’s actually quite a tongue and cheek film despite its raunchy scenes.