Awesome: District 9 Gets Ads on Benches in LA

On May 31st, 2009

To promote the upcoming release of District 9, Sony is advertising the film on bus benches in Los Angeles. And yes, it’s a funny, though racially motivated one. The ad notes that the bus bench is for humans only and that non-humans (aka aliens) should be reported to a given telephone number, which, when called to, reaches Multi National United.

Directed by Neill Blomkamp, the sci-fi thriller shows a world where aliens have become refugees in South Africa. Racial segregation, anyone? The film opens August 14 nationwide.

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